The Importance of Listing Diverse Services on Your Website
January 31, 2024
If your funeral home provides a service, it’s essential to list it on your website.
Many people try to get as much information as possible online before calling—especially when they’re grieving and talking on the phone is difficult. If something isn’t listed on your site, those looking for it will likely move on to the next option.
For example, many funeral homes offer options for specific religions but might not list them on their websites. This is not great for SEO, as people who are searching for these services won’t be able to find you.
Here are some examples of how you could write about different types of diverse religious services on your website.
- We provide end-of-life services for Jewish families at our funeral home. A traditional Jewish funeral occurs within 24 hours of the time of death. There is no public viewing of the body, and services can take place at a synagogue, funeral home, or grave site. The body is buried in a simple, unordained casket. Please reach out if our firm can help your family plan a Jewish funeral service.
- We serve many Buddhist families in our area. For Buddhist services, the body must be kept cold until it is washed and prepared for burial or cremation. The deceased should be dressed in everyday clothes. An altar can be placed near the casket with flowers, fruit, incense, and images of the deceased and of the Buddha. Chanting that’s prerecorded or performed by monks or laypeople is also an option. If you need assistance planning a Buddhist funeral service, don’t hesitate to reach out to us.
- We offer end-of-life services for Muslim families in our community. With Muslim services, the body is typically washed and buried without embalming within 24 hours. Men are washed by men and women by women, with a few exceptions. Protocols for preparation include washing the body starting at the right side, braiding the hair, and wrapping the body in cotton. If you need assistance planning end-of-life services for a loved one of the Islamic faith, please contact us.
If you don’t provide these services, you might consider adding them to your offerings for greater inclusivity. Not only will you serve your community better, but you’ll be able to reach new families who you could not serve previously.
Want to learn more about SEO enhancement for your website? Learn more here.
If you’ve noticed our support experience improving, just wait — there’s more on the way!
FOR IMMEDIATE RELEASE July 24, 2025 Contact For Further Information: Tribute Technology 315 Raemisch Rd., Ste G Waunakee, WI, 53597 press@tributetech.com Tribute Technology Announces Obit360: A Reimagined Obituary Experience for the Digital Age WAUNAKEE, WI – Tribute Technology has announced the upcoming launch of Obit360 , a next-generation obituary platform that transforms how families and communities engage with online memorials. Obit360 is the most significant evolution of Tribute Technology’s obituary experience to date, delivering a faster, more intuitive, and emotionally resonant design built for today’s digital expectations. Optimized for mobile, powered by improved SEO, and designed to increase engagement and revenue, Obit360 helps funeral homes better serve families while elevating their online presence. “Obit360 is the result of listening closely to our clients and the families they serve,” said Craig Greenseid, CEO of Tribute Technology. “We knew the obituary experience needed to evolve — so we built something faster, smarter, and more personal. Obit360 helps funeral homes create deeper connections and greater value from their websites.” Matt Powell, Tribute Technology’s Chief Technology Officer, added, “We’re seeing a fundamental shift in how families connect and grieve, and it’s happening online. In the first 48 hours after a death, more than 25% of all obituary traffic occurs, and that traffic is not passive. It drives condolence messages, flower orders, donations, even attendance. Obit360 was built to meet this moment: to turn every obituary into an engine of connection, compassion, and community, and to help funeral homes turn visibility into real-world impact.” Built for the Way People Engage Today Obit360 was designed using real user behavior, family feedback, and industry best practices. It introduces a clean, scrollable layout that places details all in one continuous view — no tabs or extra clicks required. With 70–80% of visitors arriving on mobile, the platform delivers a smooth, intuitive experience on any device while keeping the focus on the loved one being honored. Pages load 30% faster, rank higher in search results, and display sympathy gift options directly within the tribute — leading to a 60% increase in purchases. The straightforward design helps reduce confusion, minimizing support calls from families and guests. Real Results for Funeral Homes Firms using Obit360 report major improvements: obituary page visits have increased by 97%, condolence messages by 86%, and sympathy gift purchases by 60%. With fewer support requests, stronger engagement, and a more modern online presence, funeral homes are deepening their connection with families while elevating their digital brand. Available Soon Obit360 will be available first to funeral homes on Tribute Technology’s Premier Partner Network, with expanded availability to follow. Members of the media with questions about Tribute Technology or any of the company’s products and services are asked to contact press@tributetech.com . About Tribute Technology: Tribute Technology’s mission is to bring the best technology to all funeral homes, to help communities around the world celebrate life, and to pay tribute to loved ones. Over 9,000 end-of-life providers already use Tribute Technology’s software and product offerings, including websites, marketing services, management software, online planning, personalized memorial keepsakes, payment processing, and other solutions. Tribute Technology is focused on innovating to help funeral directors save time on tasks, so they can focus more on connecting with the families who have lost a loved one. The company’s goal is to give funeral directors everything they need to run their business in one place, making their lives easier.
Up to $10,000 in assistance from Samaritan’s Purse
At Tribute Technology, support isn’t just a department — it’s part of how we serve you. And now, that experience is more streamlined, responsive, and personalized than ever before. These updates aren’t just about change. They’re about setting a higher standard for the kind of support you deserve. You’ve always delivered for the families who count on you. Our goal is to keep delivering for you — with tools and service that evolve to meet your needs. We’ve made behind-the-scenes improvements to bring you faster answers, more familiar voices, and a support team that understands your world. Dedicated Support for Your Firm You deserve support that feels personal — and now, clients have a go-to account manager who knows their funeral home and how they work. Having someone who already understands your needs means fewer steps and quicker solutions — every time.
Simple best practices to help your funeral home stay visible online
Post early. Show up first. Serve better.
Watch out for fake service requests involving third-party payment transfers.
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