Getting More from the Most-Viewed Page on Your Website
Obituaries Are the First Step to Good Marketing — Here’s What Comes Next
Helping families share, remember, and stay connected long after the service.
Obituaries are often the most visited and shared content on a funeral home’s website. They reflect care, attention, and a moment when the community is paying attention.
But what happens after that moment?
Tribute Technology helps funeral homes carry that attention forward — offering ways to stay connected with families and communities beyond the initial visit.
Obituaries Are a Starting Point
Families aren’t thinking about digital tools. They’re focused on remembering someone they love.
That’s why it’s important to make obituaries easy to share, simple to navigate, and meaningful to engage with — not just in the moment, but over time. Tribute Technology supports that process, helping funeral homes offer an experience that continues after the obituary is posted.
Ways Tribute Technology Supports the Obituary Experience
Sharing That Feels Natural
Built-in tools make it easy for families to share obituaries by text, email, or social media — helping others learn about the death and take part in honoring the person’s life.
More Ways to Stay Involved
Visitors can leave messages, send flowers or plant trees, or choose to receive memorial reminders. These features invite participation and support, even from those who live far away or hear the news later.
Structured for Search
Obituaries are formatted so that they can be found easily through search engines and AI tools, helping people find the information they need without confusion.
Clarity on What’s Happening
Funeral homes can see how obituary pages are being used — how often they’re viewed, shared, or interacted with — offering a fuller picture of how people are engaging.
What Makes a Strong Obituary — and Why That’s Only the Start
The most helpful obituaries often include:
- A thoughtful life story
- A recent photo
- Service details and livestream links
- A space for memories and condolences
- Options to send flowers, donate, or plant a tree
- Tools for easy sharing
- Mobile-friendly formatting
These pieces work together to make the obituary more accessible and supportive. But for many funeral homes, the real value comes in continuing to offer connection and care after the obituary is posted.
Tribute Technology helps make that possible. Learn more about Tribute Websites right here.
