New Study Available Now: Millions of Obituaries, Surprising Results

October 7, 2025

What really makes families click, share, and come back again 

It’s finally here — the most in-depth look at online obituaries ever conducted. 


Tribute Technology’s Benchmarking the Modern Obituary: Traffic, Engagement, and Industry Threats analyzes millions of obituaries to reveal surprising patterns that could change the way you think about your website, your families, and even your competitors. 


For the first time, you’ll see what actually gets families to engage, how broadcast media plays a role you may not expect, and the exact strategies leading firms are using to turn obituaries into their most powerful source of organic traffic. 


Here’s a glimpse at what you’ll find inside: 


  • The obituary features that spark the most shares — and why 
  • What keeps families coming back to your website long after a service 
  • The ripple effect broadcast media has on obituary traffic 
  • The playbook top-performing firms are already putting to work 


This is the research everyone in the profession will be talking about — and it’s available now. 


Get Your Copy


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