Too Many Firms Underestimate the Importance of Obituaries
January 8, 2024
Did you know at least 80% of the traffic to your website comes from obituary pages?
While obituaries are critical for driving more traffic to your website and showcasing the value of your firm, too many funeral homes across the country underestimate their importance.
Consider this: The faster a funeral home shares a well-written obituary, the more people will:
- Visit their website
- Share the obituary with others online
- Come to the funeral
- Leave condolence messages
- Purchase memorial gifts
Each obituary creates more support for the family while generating more revenue for the firm.
Watch this video to learn about crafting obituaries that are as meaningful as the funeral.
Need help writing your obituaries? Try our Tribute Obituary Writer! Get started today here.
Join CFS leaders for a live webinar on Dec. 17 to explore new website updates, user insights, and upcoming features designed to help your funeral home do more.
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