Unlocking the Value of First-Party Data

November 1, 2023

Did you know you're already collecting valuable consumer information that can help your firm? It's called first-party data, and it's an incredible resource for your funeral home. 


First-party data is your firm's most valuable digital asset, and you are missing out on significant opportunities for your funeral home by not using it. 



In a recent article published by American Funeral Director, our CEO Charlie Cole breaks down the basics and explains what this means for you as a funeral director. 


May 19, 2026
Technology built around care. See how Tribute Technology is helping funeral homes streamline operations, write better obituaries, and extend their reach — without adding work for your staff.
April 16, 2026
Stay up to date on the latest in funeral service technology — from a national Times Square campaign to new software partnerships, a fresh case study, and events you won't want to miss.
April 8, 2026
Tribute Technology partners with Life Celebration to help funeral homes deliver personalized memorial products quickly, with next-day turnaround and streamlined operations.
February 18, 2026
Discover the 10 expectations families have for funeral home websites in 2026—from modern obituaries to mobile design and online tools that build trust.
February 12, 2026
Families are planning funerals online. Learn how Tribute Technology supports NFDA’s Arranger Training to help funeral professionals adapt and serve families better.
February 5, 2026
NFDA announces Tribute Technology as a sponsor of its Arranger Training Program, supporting funeral professionals with modern, family-centered education.
February 4, 2026
From calls to real life: A Customer Success Manager shares how visiting funeral homes builds stronger relationships and improves support for families.
January 30, 2026
A 20-minute on-demand webinar sharing five real ways a funeral director saves time with case management software—plus what to expect from systems in 2026.
January 23, 2026
Get fast answers with the Tribute Knowledge Base—articles, videos, and guides for Tribute Websites, Management Software, and more, available anytime.
January 22, 2026
Meet Ellie Andrews, Digital Marketing Specialist at Tribute Technology, as she shares her journey into the funeral profession and passion for supporting families.
More Posts