Unlocking the Value of First-Party Data
November 1, 2023
Did you know you're already collecting valuable consumer information that can help your firm? It's called first-party data, and it's an incredible resource for your funeral home.
First-party data is your firm's most valuable digital asset, and you are missing out on significant opportunities for your funeral home by not using it.
In a recent article published by American Funeral Director, our CEO Charlie Cole breaks down the basics and explains what this means for you as a funeral director.

