THE GEN X TAKEOVER
Your Customer Base is About to Shift . . . Are You Ready?
Powerful new data collected in recent months reveals Gen X is replacing the Baby Boomer as your main customer right now – and their vast spending power and unique marketing preferences cannot be ignored.
To best reach this new audience, you must earn their trust and understand how Gen X thinks and behaves so you can create positive experiences for them that will help drive sales and build loyalty.
You’ll need to know:
What do Gen Xers value and how does that differ from Baby Boomers?
How do they make purchasing decisions?
What marketing strategies does research show are most effective?
Hint: The answers aren't what you think ...
Don’t miss our FREE webinar on Tuesday, March 21, at 1 p.m. ET, as Tribute Technology Chief Customer Officer Courtney Gould Miller and Innovation Lab Lead Zack Garbow deliver data, details, and the inside scoop on how to capture the attention and earn the trust of Gen Xers.
PLUS, get the first look and early access to BRAND NEW TECHNOLOGY called Tribute Obituary Writer! Attend live to hear this announcement first!
Watch the webinar to learn:
- Where Gen X spends time online and how best to market to them
- How to cater to Gen Xer habits and trends
- What affects purchasing decisions for GenXers
- What Gen Xers are looking for on your website
- How to make the most of traditional and digital advertising and what messages are likely to resonate with this demographic.
Tues., March 21, 2023 @ 1pm ET
WEBINAR STARTS IN
Get all the data-based details you need to know how to reach a shifting consumer base.
HOSTED BY:
Courtney Gould Miller
Chief Customer Officer
Tribute Technology
Zachary Garbow
Innovation Lab Lead
Tribute Technology
Can’t make it to the live event?
Sign up anyway to get access to the webinar recording.
